4th Annual Northern California Training and Development Conference

  • 26 Sep 2014
  • 8:00 AM - 4:00 PM
  • Sacramento State, 3000 State University Drive, Sacramento, CA
  • 14


  • includes ASTD National Members
  • Save by registering for the Annual Conference and an Annual Membership.

Registration is closed
ATD Sacramento and 
Sacramento State 
are pleased to announce the

4th Annual 

Northern California Training & Development Conference

The conference (formerly DemoFest) has been expanded and improved once again.

  • More time (All day event on the Sacramento State campus, the College of Continuing Education)
  • Improved layout, prizes, fun, and free parking
  • Our not-to-be-missed keynote speaker:
Leaving ADDIE for SAM 
(First time in Sacramento)

Steve Lee, Co-Founder of 
Allen Interactions
Michael W. Allen, CEO of 
Allen Interactions and 
author of "Leaving ADDIE for SAM,” 
will be "Skyping-in" for a special appearance at the conference.

This is a FULL MORNING Workshop!

This presentation, based on the best-selling ATD book, "Leaving ADDIE for SAM," describes a contemporary model, the Successive Approximation Model (SAM), as the next e-learning design and development approach.

You will leave with the basics of the SAM model, CCAF-based Design, and more. See what has the training and development world abuzz!

LOTS of extras at this year's conference:

In addition, Allen Interactions is raffling off seats to two ATD Instructional Design
Certificate Workshops. These retail for over $1,300 per seat. Allen Interactions and ATD
Sacramento will also be giving away 2 copies each of "Leaving ADDIE for SAM" and the companion workbook. 

Is there more? Yes, limited copies of both books will be available the day of the event at a deep discount for attendees!

Our afternoon workshop will be “IMPROV”ing Talent Development: Leveraging Improvisational Techniques for Truly Engaging Training with Alan Montague, CPLP.

You also will have the option of attending sessions on:
ZebraZapps with Steve Lee, 
Creating YouTube Videos with Doug Greene, and 
Mobile Learning Solutions with Mike Ryan.

Plenty of excellent choices for every attendee, so you don't want to miss this conference!

4th Annual Northern California 

Training and Development Conference


Friday, September 26

Registration at 8:00 AM

Program 9:00 AM to 4:00 PM



Sacramento State campus, the College of Continuing Education, 3000 State University Drive, Sacramento, CA

Free parking (included in conference price)

Sacramento State MAP

Register today on 

ATD Sacramento's website

(Absolute Max of 110 attendees!)

A full day of presentations, demonstrations, interactive workshops, networking, contemporary techniques, and innovative tools for staying ahead of the training curve.

Includes: Continental breakfast, lunch, snacks, all workshops, vendor demonstrations, chance to win prizes, ask questions, network, and more…

Don't wait to sign up - 

Register TODAY! 

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