Instructional Designer - Twitter - San Francisco, CA 

Who We Are:

Twitter Flight School is a global e-learning program that delivers a personalized learning experience designed to elevate the skills marketers need to create compelling campaigns and integrate Twitter into their paid media plans. Targeting brand and agency marketers responsible for media buying decision and campaign execution, the program has over +60k users in markets across the globe. Flight School provides unparalleled scale and reach that supports our sales team’s effort in cultivating new and nurturing existing clients.

In this role, you will support the continued growth and enhancement of the Flight School program and any other learning experiences the Global Business Marketing (GBM) team brings to life for clients by leading the instructional design and curriculum development of our learning programs. You’ll have the opportunity to grow Flight School’s impact in each regional market and drive the evolution of the platform against ever changing customer learning needs. You will work closely with teams in Global Business Marketing and critical partner teams such as Sales and Agency Development to ensure that Twitter Flight School learning experiences support our sellers success and are meeting client needs.  You will be responsible for creating a set of curriculum design standards for the entire Twitter Flight School program to ensure best practices, scalability and effectiveness. You will be lead the team’s delivery of a human-centered instructional design approach that brings Twitter Flight School and other GBM learning programs to life in a way that is engaging, interactive, and compelling for Twitter’s key business audiences.

 

What You'll Do:

• Serve as the e-learning design expert responsible for the creation of new and refreshing of existing Twitter Flight School courses: apply instructional design best practices to define design requirements and core principles for learning experience

• Conduct thorough customer needs assessments to determine learning objectives, delivery method, and curriculum structure in support of all GBM learning programs

• Leverage latest technology in e-learning design to develop engaging learning experiences that meets the learner’s needs

• Design and develop instructional materials

• Manage content creation and maintenance process for all learning materials: writing of instructional text, audio and video scripts, etc.

• Work collaboratively with cross-functional teams and SME’s to determine instructional requirements and the appropriate delivery modality; Translate business needs into requirements for learning material

• Define learning strategy, performance metrics,  learning objectives, key competencies/skills and user assessment strategies to be deployed within the Twitter Flight School program

• Create and maintain the Flight School course templates and program style guide that will ensure a consistent learning experience that is compelling and scalable

• Define operational processes that will govern the ongoing development, maintenance, and enhancement of training materials

• Act as a single point of contact for program performance reporting, information and issues management, providing regular updates to business leadership and other key stakeholders.

• Partner with program manager and regional team leads to prioritize training in-take requests, content updates and collaborate on performance analysis

• Continuously assess relevance and quality of training materials, and recommend on-going enhancements to learning experiences based on customer needs and industry best practices
   

Who You Are:

 

• Demonstrated expertise with instructional design models and adult learning theory

• Solid understanding, efficiency and experience working with educational technology

• Obsessive customer focus

• Desire to continuously learn new features of course design & development tools and software

• Have creative skills to combine video, audio, visuals and quizzes to build a complete e-learning experience

• High attention to detail and exceptional organizational skills

• Strong independent global project management skills

• Strong writing, editing, and proofreading skills

 

Requirements:

• Bachelor’s degree and 10+ years experience with adult e-learning curriculum development

• Portfolio of past successful e-learning projects

• Experience designing and developing programs for a global audience

• Ability to teach and train others on curriculum design and development techniques

• Global Project Management skills

• Proficiency in Google Docs, Google Slides, Google Spreadsheets, and Keynote

• Experience developing video based e-learning for online delivery

• Experiences or skills building in HTML, Captivate, or Storyline formats

• Experience designing and developing learning programs for marketers/advertisers,  a plus

• Experience with web analytics (Google Analytics, Omniture, WebTrends, etc.), a plus

 

We are committed to an inclusive and diverse Twitter. Twitter is an equal opportunity employer. We do not discriminate based on race, ethnicity, color, ancestry, national origin, religion, sex, sexual orientation, gender identity, age, disability, veteran status, genetic information, marital status or any other legally protected status.

 

San Francisco applicants: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Hiring Process

Step 1

After you apply, a recruiter may reach out to you for an introductory call.

Step 2

If your background is a match for the role, you may phone interview with 1-2 people.

Step 3

If you continue through the process, you will come onsite 1-2 times to interview with a total of 5-10 people.

Apply Now